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Keyword or Keyphrase Campaigns
Build Immediate Traffic.
Our solution for you is to prepare and conduct keyphrase campaigns on major search engines and dirtectories to meet the current opportunities presented  by how search engines report rankings (a story itself). 

Ideally, you want to conduct campaigns for all significant keyphrases. Here is the process:

  1. Select batches of keyphrases your potential customers would be using to search for your business (by name) and products or services. We assist you.
  2. Assess your site's current standings in those keyphrases for each of the major search engines and directories. We assist you.
  3. Prepare listing copy for Campaigns. We handle this for you - it's part art, part science.
  4. Determine length of campaign and keyphrases to purchase or bid; assign listings to keyphrases. We handle this for you.
  5. Using Frontier Interactive's consolidated accounts with the search engines and directories, we set-up and maintain the keyphrase campaigns for the period of the campaign.
  6. We issue to you a monthly summary report which details the number of visitors to your site as a result of the keyphrase campaigns.  See example of summary report. (Opens New Window). In this 4-month sample, the client generated over 620 site visitors at a cost of $126.45 for media.
  7. Along with the summary report, we invoice you for the cost plus 20% agency commission for the click-thru's and/or impressions incurred by the increase in visitors to your site.

Ready to Begin Your Keyphrase Campaign? 
Continue to Enroll Page to provide some initial information so we can establish your keyphrase campaign and attract more visitors to your web site.

Here's What We Do.
We help you maximize your use of the account minimums charged by some pay-for-click search engines by maintaining consolidated accounts with these services like Yahoo!, Overture, Google. Sign Up Online.

We provide a value to you by providing our expertise and saving you time in creating and monitoring your keyphrase campaigns.

Instead of losing most of your account minimum every month to the service charge, you benefit from the increased effectiveness of the campaigns PLUS more site visitors!! A  win-win situation.  More.

Program Cost
We charge for the time to research and establish your keyphrase bids &  descriptions. Estimate $130.00 to $975.00 for set-up.

$12.00 per month membership fee in exchange for monitoring the visitor click-thru's and making bid modifications to your keyphrase terms. Compare this to the $20.00 per month Overture charges to maintain an account just with them (beg. 9/2001).

In addition, the standard agency commission of 20% is added to the click-thru media cost billed to us by the search engine organizations.
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Page Updated Tuesday, July 16, 2002
© Copyright 2002, Frontier Interactive, Medford NJ. All Rights Reserved.
Express Permission to use content granted upon request.